Twitter is home to 330 million monthly active users.
These people visit the channel from all over the world, looking for the latest news and updates from their favorite brands. That means that if you’re not already active on Twitter, you could be missing out on some serious leads.
Unfortunately, while there are many brands tweeting today, many of them don’t know how to use Twitter effectively, to help them grow their business. Scheduling tweets and making sure that you use a couple of hashtags with every post doesn’t mean that you’re a master of Twitter.
Fortunately, if you’re ready to unlock the real potential of this popular social platform, the following guide will help.
Here are your actionable tips on how to use Twitter effectively.
1.& & & & Start with a Twitter strategy
A comprehensive strategy is crucial to success on any social media platform. With the right plan, you make sure that you’re investing your time and money into activities that accomplish your goals and drive results.
Start by figuring out what you want to do with your Twitter account. You might want to:
- Generate new leads and sales
- Improve customer loyalty
- Enhance product awareness
- Decrease customer service costs
When you know your business goals, you’ll begin to!DOCTYPE>